zwift - Yumezi trailer - eng

Working in collaboration with Zwift, we were able to create stunning sound environments to immerse the viewers into the new and exciting map that was YUMEZI. Along with talented VO artists we were able to record and present a thrilling story to be told in the depths of the 3D space we created using sfx, animals, insects that would be native to our inspired land.

As the Audio Engineers of this project, we were able to present a Mixed and Mastered piece that reached over 150K Viewers - combine social platforms.

zwift - Yumezi trailer - JP

Alongside the above trailer, we helped record and create a version of the trailer that would specifically target the Japanese audience. Taking inspiration from “folklore” readings of an elder. We met with a talented VO artist that would help create this vision. Together with linguists, we created a flow of lines that made the “Magic and Story” of the map stand out.

Zwift - Teaser 1

Part of the first series of rollout teasers, we created a train environment that made you feel like you were being taken to a new and wonderful destination, we wanted to make the audience feel as if they were sitting on the seat themselves and interacting with the world.

These teasers were distributed on all social platforms.

Zwift - Teaser 2

The next teaser that was rolled out utilized our VO artist that would eventually be our main protagonist in our bigger story to tell.

We now see the mystical side of this new and exciting map, giving the hints of the easter eggs to find later on for all new riders!

With research and care, we used all native animals and insects from our location (Japanese island inspired) to help our keen listeners, to help create a buzz of where this new map was located.